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This Mum Runs Ltd is a UK-based registered company (10007433). We operate according to

the Code for Sports Governance.


The Code sets out the levels of transparency, diversity and inclusion, accountability, and integrity that are required from organisations receiving UK Government and National Lottery funding from Sport England.


This Mum Runs is governed by a Board of Directors. The Board’s role is to set and oversee strategic direction; they monitor the delivery of strategic objectives, uphold our values and governance, and hold to account and advise the CEO. The Board is chaired by Jennie Hill and meets formally four times each year.

Operational decisions about This Mum Runs are made by This Mum Runs’ CEO, and are supported by the operational team.


Purpose and Objectives


This Mum Runs’ vision is to empower all women to enjoy the life-changing benefits of being active. We will achieve this by creating meaningful connections for women that enable them to support each other to be more active, more often, for life. We promote women’s participation in running by:

  • organising and promoting free weekly runs and;

  • creating opportunities for members of the community to both participate in and volunteer at weekly runs;

  • creating, curating and managing digital communities for women to connect, interact with, support and inspire each other to be more regularly active;

  • creating and managing a proprietary mobile platform that houses coaching programmes and community spaces that inspire and enable women to be more regularly active.

We operate under our core values of:

Collaborative | Authentic | Inclusive | Impact Driven |Entrepreneurial


The organisation is a Limited Company. This Mum Runs Ltd (10007433).

Registered Address: This Mum Runs Ltd, 124 City Road, London, England, EC1V 2NX


Filing History | Articles of Association


Annual CEO report 2022 - Strategy and key activities

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